Lee Mendelson Film Productions

THE MAGIC OF BROADCASTING

CBS 05/01/1966
Bing Crosby, Lucille Ball, Arthur Godfrey, Sheldon Leonard, Rod Serling, and John Scott Trotter


Produced for the Savings and Loan foundation of America for network television broadcast. THE MAGIC OF BROADCASTING is a one hour documentary on the history of radio and television with emphasis on what makes the broadcasting industry what it is today. Starring Bing Crosby, Lucille Ball, Arthur Godfrey, Sheldon Leonard, Rod Serling, and john Scot Trotter, the show is a unique combination of historical film clips and old time ratio and TV broadcasts, together with the efforts of today's leading artists in the industry. Behind the scenes glimpses of rehearsals of leading TV shows are also featured. Musical score by John Scott Trotter.